











Overview








Role
Design System
Deliverables
Tools Used
The Most Singaporean Thing
This publication is a collection of images and reflections based on the prompt “The Most Singaporean Thing,” featuring work by students from the Diploma in Design for Communication & Experiences, including both local and international perspectives.
The project takes the form of an editorial photo book, capturing fragments of everyday life in Singapore. Through a sequence of images and reflections, it constructs a quiet narrative of identity, revealing how familiar moments and overlooked details come together to define what makes Singapore unique.
Layout Design, Book Cover Design
A red gradient cover represents identity gradually forming through small, layered details that accumulate over time.
Typographic System & Color Palette

Adobe Indesign, Adobe Illustrator
On-site Exhibition Photos
Layout Design
An editorial design system based on a minimal grid and consistent typographic structure, allowing imagery to lead the narrative while maintaining visual cohesion across the publication
The main approach is to maintain a minimal layout, allowing the images to highlight the characteristics of Singapore.
The layout serves as a unifying structure that brings the content together cohesively while keeping the focus on the imagery.
Website Design































